The entire packaging looks really smart and clean, but without being boring. An element of beauty no matter what style you’re going for, for us, everything is random but I think it’s the use of colour that adds that element. Beauty can also be very time-less and it’s always a risk to design packaging that is very ‘on trend’. Really like the four seasons and spices spices coming together. Thus, giving it a worldly spectrum of flavour, look and nose.